Founded in 2010, Innovative Marketing Guru Global has a mission to transform marketing for small businesses, empowering them with robust marketing plans and communication design. Our founder, with a background in operations and marketing, leveraged their experience to establish a company that delivers impactful branding solutions. Our Evolution: From its…
Read MoreAre you considering taking your brand to the next level and wondering if you're ready to work with a professional branding agency? Our Brand Readiness Assessment is designed to help you quickly determine if you’re prepared to move forward and join our waitlist for branding services. What is the Brand…
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In a world inundated with brands vying for attention, the key to success lies in crafting a distinctive and captivating brand identity. At our boutique branding agency, we specialize in helping businesses stand out from the crowd and leave a lasting impression on their audience. Here's why clients should choose…
Read MoreMeet Our Certified Brand Strategist: Michele, Architect of Transformational Branding On Purpose In the ever-evolving realm of branding, where purpose eclipses profit, we're excited to introduce Michele—our seasoned Certified Brand Strategist. Armed with a BBA in Marketing and 13 years of entrepreneurial prowess, Michele has been steering her marketing business…
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Branding is an essential part of any business in the 21st century. It is the way a company presents itself to the public and how it is perceived by its customers. In 2023, branding will be even more important as businesses strive to stand out from the competition and create…
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In today's digital age, businesses have a wealth of opportunities to reach customers and expand their reach. However, many local companies are missing the mark when it comes to taking advantage of these opportunities through their digital strategies. One prime example of this is the missed opportunity to sell items…
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Creating a brand strategy is a daunting undertaking, rather than trying to do everything all at once, work on chunking down the actions you need to take into smaller steps so that they are each manageable.
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When you brainstorm for a great logo, it should be something that can be relatable to your service offering--even if your service offering changes.
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In any brand strategy it can be tough to understand and clearly delineate the differences between the following three concepts: branding, marketing and design
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