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Active Home Centre

Active Home Centre

Introduction

Active Home Centre is a popular retail store in Kingston, Jamaica. Active distributes furniture, appliances, kitchens, tiles, bathroom fixtures, and more. Active reached out to us to provide a Christmas commercial to showcase their products.

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BTS

PRODUCTION

We created a plan and then scheduled a day to come on location to shoot. The shoot included drone shots of the exterior and interior of the store as well as a few specific scene photos and video.

The next step was to edit in the animation throughout to match the draft script. The voiceover was provided and then a few additional tweaks added to the editing in order for the message and imagery to align. To the left you'll find some behind the scene footage of the production. Below you'll find the images shot and used in the ad along with the ad at the end of the page.

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